Why India’s e-commerce sector doesn’t need a one-size-fits-all regulatory intervention
The not-so-rosy flip side comprises the growing discontent among business users of ecommerce platforms and the regulatory muddle that defines Indian ecommerce today. The best-case scenario is one where innovation thrives as multiple platforms compete for not only buyers but also for sellers of goods and services.
This opinion was published in Economic Times on January 05, 2022.